"We Pedal. Not Pollute."
A cheeky outdoor campaign for a burgeoning bicycle transportation business that promotes pedal-powered pedicabs as a green alternative to yellow cabs.
- Role Copywriter
- For BicyTaxi NYC
- Type Outdoor Campaign
- URL nypost.com/2007/01/26/cabs-make-you-hack-pedicab-peddler/
- Collaborated With Copywriter Glen Levy