"Belly Buttons"

I was very pregnant. My art director at the time, Liem Nguyen, having heard me complain daily about not getting a seat on the subway, decided to do something about it.

To see more of Liem’s work, visit https://www.limwin.com/

  • Role Wrote some buttons, watched it take off (Liem and his wife did all the work. I was the one growing a human.)
  • For Public Service Side Project

After Liem's work was featured in mommy blogs, more and more people wanted them, like retail baby stores in NYC.

Liem shared the idea with the NY MTA and after a year, the button program was implemented.